Fernet-Branca’s Eyeknow Manor of Spirits & Astonishments
This Halloween, we brought the spirit of Fernet-Branca to life in the heart of New Orleans with an immersive haunted mansion experience. Set in an actual (and allegedly haunted) mansion, the event blended the mysterious lore of the brand with the eerie magic of the season. I contributed by designing all printed materials for the mansion and showcasing my illustration skills across select pieces, helping to create a truly unforgettable experience.
Agency
Madwell
Role
Art Director
Production Design
Social Activation
Client
Fernet-Branca
Year
2024