Visible Mobile’s
Shatter the Family Drama - Smashroom

Family plan savings, without the family drama. Our 360 No Drama campaign came to life with a holiday-themed rage room in NYC, letting people vent their frustrations by smashing items modeled after classic family dramas. For those unable to attend the full smash room, we offered a "temper tantrum" experience where you could write your own drama on a plate and smash it against a wall. We even had carolers singing custom songs about Visible's phone service and family drama!

Agency
Madwell

Role
Art Director
Experiential Design
Production Design

Client
Visible Mobile

Year
2022

Awards
The One Club - Gold

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Singles Registry - Visible Mobile